Amongst all of the discussion about the BP oil spill, there has been plenty of speculation about the way it was handled in social media. With what seems to be a lack of effort and a disregard for their users, BP has remained mum on the topic except for a few PR statements, prompting a backlash in the social media community.
Well that seems to have been the wrong way to handle the situation because now instead of just boycotting the gas stations as a means of protest, you can black out BP across the web. A Firefox plugin has been created to place oil splotches over anything BP related. This includes photos and words such as BP oil, BP gas or BP worldwide.
Do you think social media has gone too far with the Black Oil Firefox plugin or is it our right to determine what we do and do not want to see across the web? Either way, I hope this widely publicized incident will prove as a warning of what not to do when a company makes a mistake.
Mother’s Day is this Sunday and I haven’t gotten my mother anything yet. Like most folks I am obviously waiting until the last minute. This year it might just be a card, as funds are a little low for me – since I am getting married in a month.
With that being said – maybe I should just post Happy Mother’s day on my mom’sFacebook Wall. Okay, maybe not. That’s kind of tacky.
Well it’s not tacky to retailers who might be trying to reach the consumer like me – a last minute shopper. Now stop reading this and go out to buy your mother at least a card.
Happy Mother’s Day Sally Jo! You’re the best!
It seems like all I ever hear anymore is how many people do not like Twitter or understand the concept. Those that actually have an account either use it strictly for business or forget that it’s there all together. So if this is the general buzz surrounding the social media site, why is it U.S. site traffic grew from a few million unique monthly visitors early last year to over 20 million by June?
Below is the projected continued growth of the site.
Do you believe Twitter is being utilized more often? Is it by people documenting their everyday life or business professionals trying to promote themselves? These are hard questions considering the general consensus used to be that Twitter would have lost steam by now.
Who would have ever thought that you would be able to communicate with your friends on facebook just by taking off your hood? A designer out of Seattle, Jennifer Darmour, had this vision and created a concept hoodie that gives you the capability to perform simple tasks like poke a friend by taking off your hood, receive a new notification by getting a vibration in your shoulder and even accept a friend request by tying the waist bow. Check out the picture that CNET posted.
This is an interesting idea, but does it have legs? Will the general public think this is silly or jump at the chance to use something like this? Personally, I would be concerned how you wash something like this.
Through the LinkedIn grapevine, I learned about a really interesting opportunity for patients, providers, insurers, and healthcare experts to explore, discuss, and brainstorm what is happening in the healthcare 2.0 realm. HealthCa.mp is described on its own website as an “un-conference” with the mission encouraging open dialogue on how “social media, open source and the best of the Internet, Mobile web and process innovation to work for better health care and health technology.”
As a healthcare marketer, I’m intrigued. So I’ve paid my $25 to attend and see what the rest of the world (or at least Raleigh/Durham) is thinking - and add my own two cents-worth, of course. Anyone out there attended a healthca.mp? If so, please comment and let me know about your experience.
Ever wrote a tweet so funny that you wanted to put it on a billboard for all drivers to see? Ok maybe not, but Conan O’Brien did just that.
As his microsite puts it, “Conan has lost his home and his rightful place on millions of screens across the nation. His audience is also lost. Some are picking up the pieces of their lives, but many can’t. Some are too young to know this isn’t their fault: that they’ve done nothing wrong. So, until this talented, brilliant, voluptuously coiffed man has his show back, we shall offer him our screens.”
This is just the latest example of how non-traditional advertising and social media can join forces for an impressively successful result. The possibilities are endless! Still skeptical?
While researching for a presentation I was to give, I hit a dead end. Normally, I would ask a coworker or e-mail a friend but, because I was in a rush, I sent out a tweet in order to ask the largest amount of people in the shortest amount of time. The outcome? Several helpful answers including links!
From this point on I have used my twitter accounts (yes, plural) as my personal help desk. If I’m stuck on something, stumped, or just plain feel lazy, I ask my plethora of acquaintances and time after time get great information.
So my question is, is this a helpful tool or just fueling many people’s need to take the easy way out. Would researching topics until you found the right answer yourself make us more knowledgeable than being directed to the only link we need?
Give a short explanation WHY you DESERVE a Girls Night out - and you could be on your way to see Girls Night: The Musical with 3 of your friends. Plus - backstage passes to meet the cast and a little pre-show primping: manicures and pedicures at Planet Beach Spa in Novi. But there’s more - dinner for four at Volt in The Renaissance Center Marriott, an overnight stay at The Renaissance Center Marriott and limo transportation to and from the event compliments of Entertainment Express.
This smash off-Broadway hit is coming to The Macomb Center for the Performing Arts on Thursday, April 15th. It promises to have you laughing, crying, dancing in your seats, and even in the aisles. With classic tunes such as: “Girls Just Want to Have Fun,” “I Will Survive,” and “We are Family.”
Purchase your tickets today at the Macomb Center box office - or click the link right on the Facebook Promotions page. And don’t forget to become a Fan on Facebook! Since we at Brogan & Partners aren’t eligible to win - we’ll be buying our own tickets. Hope to see you all there!
Having just blogged about WebMD a couple of weeks ago, I thought it interesting that the #8 most trusted brand has, earlier this month, introduced a social component to their website. Similar to other sites dedicated to allowing consumers with key health concerns interact and share support online, the new WebMD feature pulls in subject-matter experts to share reactions with readers. It’s a great new addition to a site that so many already love and live by. Check it out and tell us about it!
Do you remember the good old days when Facebook was meant for college kids? That is clearly not the case anymore and I am not the only one taking notice. There is a great music video out right now that spoofs what Facebook has become. I know that I can relate to a few things mentioned in this video and I bet you can too.
I read an essay the other day written by my former Journalism professor at Wayne State University, Jack Lessenberry.
He wrote about Toyota’s woes and how Detroit car companies now have a chance to capitalize on sales during this drama.
I totally agree that the next strategy for the Big 3 is that they should swoop in like Superman and boast about all the changes that are to come for the future of American made cars.
Toyota seems to be in a panic and they don’t appear to be utilizing social media to get their name out of the gutter – a perfect “in” for GM, Ford and Chrysler.
What would be the first social media tactic you would do if you were an American car company?
Social Media and the Olympics combine to form the Twitter Olympics 2010. How amazing is this, athletes providing behind the scenes comments and photos that only the most elite competitors have ever been able to experience. But of course there is a catch with all of this, four pages of catches. According to Eddie Pells, the International Olympic Committee released an addendum that says blogs are permitted, so long as they are diary-like in nature, don’t include live action or ceremonies and don’t give “newsy” updates, such as injury reports or information about rivaling countries. The athletes can only report from a first person perspective , which has caused some confusion, and they can’t display any photos that include any of the sporting events taking place.
So what does this mean for the Olympics? Will the popularity of the Olympics increase because athletes are twittering about what is going on behind the scenes? Or is the information too restricted? Will you be more inclined to tune in because Shaun White is twittering about the weather?
