Flash Mobs: Social Demonstration or Social Nuisance?
- Posted by Nikki Thompkins on January 26th, 2010
filed in Advertising, Clever Marketing, Current Events, Events, Non-Traditional Media |
While checking my Facebook page the other day I noticed a video from a friend who was apart of a Flash Mob at the Auto Show in Detroit. The still video shot shows a group of people (most with their hands in the air) and the caption read something about dancing to a song. So I had to look right?
Hit play…two girls start a routine amongst onlookers who have no idea what’s going on. Then it’s like a domino effect! People everywhere are dancing the exact same choreography! It was amazing! Well at least until I did some digging and found more and more flash mobs done all over the world. “No pants 2k10”, “Grocery Store Musical”, “Surprise Wedding Reception”.
Not everyone is as excited as I; public safety officials don’t find these mobs too appealing, and some would say they are a nuisance, disorderly, disruptive, troublesome and even disturbing. I happen to like them, although I have not experienced a live flash mob that put a stop to my plans for the day. I suppose they can be irritating but if used the right way perhaps they can bring attention to matters that would otherwise go unnoticed.
Checkout this video and let me know your thoughts! And if you’re anything like me you’ll want to visit this website to see the 24 Flash Mobs you must see to believe!!
January 27th, 2010 at 9:49 am
I love it! Who wouldn’t like a break in the normal routine?!
January 27th, 2010 at 9:52 am
Look at those people smiling! Let’s do it in Iraq and Afghanistan!
January 27th, 2010 at 10:03 am
and for sure they should come to Detroit!
February 3rd, 2010 at 3:04 pm
I agree Deb! I think it has fresh feel to it, I mean imagine the publicity (free might I add) a brand would get from a stunt like this. They say no publicity is bad publicity. There was one at the Auto Show this year, it was great. Here is the link:
http://www.youtube.com/watch?v=Skkr-CZzts8
Enjoy!