Non-traditional Advertising: Oversized objects that make heads turn
- Posted by Misi McClelland on December 3rd, 2009
filed in Advertising, Clever Marketing, Marketing, Non-Traditional Media |
What is it with miniature and oversized objects that fascinate us? Mini bottles of Coca-Cola, mini cars, mini dogs, the pieces in a game of Monopoly (I always want to be the hat), mini tacos, oh and mini m&ms. Just tiny enough for us to say, “How cute.” On the flip side are oversized objects. They aren’t necessarily ”cute”. But they are unexpected. So, they grab our immediate attention and create a much different connection – such as, “Wow!” Check out how some of the photos below where companies used non-traditional, oversized objects as a form of advertising.
