Non-Traditional: Google is Always on Top
- Posted by Jo Lynn Agee on December 17th, 2009
filed in Advertising, Non-Traditional Media |
I’ve always said that Google is going to rule the world one day. The company began only 13 years ago and it is the top search engine in the world.
Google AdWords is an effective form of advertising and one of their most popular services. I’ve been using AdWords for a few years now and it’s kind of addictive. Choosing the right keywords, copy or bid amount – so your ad has top placement. Addictive!
Well, Google now has mobile ads. It’s set up the same way as AdWords, however you can have display ads (unlike AdWords). It’s pretty cool, as consumers become increasingly attached to their SmartPhones for tasks they traditionally use their computers. It’s a great addition/compliment to your traditional campaign.
