Social Media: American Cars vs. Foreign Cars?
- Posted by Jo Lynn Agee on March 5th, 2010
filed in Current Events, Social Media |
I read an essay the other day written by my former Journalism professor at Wayne State University, Jack Lessenberry.
He wrote about Toyota’s woes and how Detroit car companies now have a chance to capitalize on sales during this drama.
I totally agree that the next strategy for the Big 3 is that they should swoop in like Superman and boast about all the changes that are to come for the future of American made cars.
Toyota seems to be in a panic and they don’t appear to be utilizing social media to get their name out of the gutter – a perfect “in” for GM, Ford and Chrysler.
What would be the first social media tactic you would do if you were an American car company?