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Spam: no longer the weird pink meat-like product we ate as kids. The American classic has taken on a whole new meaning for email users. It’s sent by those inconsiderate junk mailers who want to clog our email system. We all get it. We try to block it. We delete it. We wish it would just STOP. But could you be a Spammer??? Do those massive group forwards or the “send this to 3,000 of your closest friends for good luck” emails make you wonder??? Well, here is what the folks at CAN-SPAM (Controlling the Assault of Non-Solicited Pornography and Market) canspam website define as SPAM and the guidelines they have devised:

• False and misleading header information is banned
  - This means that an email’s “From,” “To” and routing information, including the originating domain name and address, must be accurate and identify the sender.

• Deceptive subject lines are prohibited -
  The subject line cannot mislead the receiver of the message to open it under false pretenses, thinking it’s something else. The receiver must not be mislead as to the contents or subject matter of the email.

• Opt-out methods must be provided - A response mechanism must be provided for the receiver to opt-out of any future commercial messages from the sender. In addition, opt-out requests must be processed
  for at least 30 days after the initial commercial email was sent, and senders have 10 business days
  after an opt-out request to stop sending messages to that address. Messages cannot be sent to the opt-out requestor on behalf of the sender by any other entity.

• Commercial email must be identified as an advertisement and it must include the sender’s valid physical postal address
  The receiver must be clearly informed that the message is an advertisement or solicitation, he must be told he can opt-out of future mailings, and a valid physical postal address must be included in the message.

• Receivers must be warned of sexually explicit material
  - For any message that contains sexually explicit material, the warning “SEXUALLY-EXPLICIT” must be contained in the subject line.

Other interesting statistics:

• The most prevalent type of SPAM is advertising-related email, which accounts for about 36% of all SPAM messages. Can you guess #2?? Rhymes with the most searched topic on the internet…You GUESSED IT… pornography.

• Identity theft (or phishing) makes up at 73% of online scams.

• SPAM costs businesses about $20.5 billion annually in decreased productivity and technical expenses, according to Radicati Research Group, Inc.;

• And Nucleus Research estimates that the average loss per employee annually base of SPAM is approx. $1934.

I don’t know about you but I’m no longer hungry. Wanna know more visit spamlaws.com

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