Blog

Weekly Recap - March 23, 2015

Ellyn Davidson's picture

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

5 Tips to Better Business Blogging There’s millions of blogs floating in the blogosphere. Follow these 5 guidelines to make yours stand out.

Brand Storytelling Is About to Get... Read more about Weekly Recap - March 23, 2015

subscribe

Enter your email address:

5 Tips to Better Business Blogging

Maila Kue's picture

These days, just about anyone can write a blog and have it published online. So when it comes to your business’s blog, how can you make it stand out from millions of other posts floating in the blogosphere? At Brogan, we’ve discovered that our most successful posts have followed these 5 guidelines :

1. Keep it short and simple.

People read business blogs for information. Which means the faster you deliver the message, the better. So the next time you’re crafting a post, remember that your... Read more about 5 Tips to Better Business Blogging

Blog Category: 

subscribe

Enter your email address:

Weekly Recap - March 16, 2015

Ellyn Davidson's picture

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

How Corporations Should Be Using Social Media Social networks are the first avenue that consumers take to connect with you.

How Brands Can Run Effective Auto-Play Video... Read more about Weekly Recap - March 16, 2015

subscribe

Enter your email address:

Weekly Recap - March 9, 2015

Ellyn Davidson's picture

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

7 Stats You Should Know About Business Blogging in 2015 These 7 statistics will give you reason enough to get blogging.

People Ignore a Giant Lump Growing... Read more about Weekly Recap - March 9, 2015

subscribe

Enter your email address:

Weekly Recap - March 2, 2015

Ellyn Davidson's picture

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

Why Facebook Pages’ Likes Totals May Drop If you notice a drop in your “likes” on your page next week, don’t be alarmed. Facebook is deactivating inactive accounts.

... Read more about Weekly Recap - March 2, 2015

subscribe

Enter your email address:

Weekly Recap - February 23, 2015

Ellyn Davidson's picture

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

Customer Service and Social Media in 2015 As more consumers take to social media to communicate and complain to businesses, there is more of a need for social media teams to be trained... Read more about Weekly Recap - February 23, 2015

subscribe

Enter your email address:

Weekly Recap - February 16, 2015

Ellyn Davidson's picture

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

36 Tried-and-True Ways to Promote Your Blog Posts [Infographic] Not only do your posts need to be well-written, helpful, and relevant to your target audience, but you've also got to make sure you're... Read more about Weekly Recap - February 16, 2015

subscribe

Enter your email address:

Five brand trends to watch this year

Emily Marchak's picture

Wearable technology. Printable chocolate. Dynamic brands pushed the marketing boundaries of fashion, food and more last year, embracing technology, digital channels and the traditional retail front.

A recent Forbes article captured five emerging marketing trends that caught our attention. Take a look.

1. Wearable Technology 2014 was a year for all things tech. Consumers witnessed the rise of wearable technology that would gather wearer’s fitness and health data. Other devices include the Apple iWatch, Fitbit and Jawbone.

This year, it is anticipated that the lines... Read more about Five brand trends to watch this year

subscribe

Enter your email address:

Weekly Recap - February 9, 2015

Ellyn Davidson's picture

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

90% of Americans more likely to trust brands that back social causes If your brand doesn’t support social causes, it’s missing out on a huge audience.

14... Read more about Weekly Recap - February 9, 2015

subscribe

Enter your email address:

Mayo Clinic healthcare marketing brilliance with new Google health-related search.

Julia Mastropaolo's picture

Where do you go when you have a bizarre ailment? Your doctor perhaps? Urgent care? Well, hopefully, but for most of us, the first stop is Google. Which is why Google’s new health-related search feature is genius. And from a healthcare marketing perspective, the Mayo Clinic’s partnership in it even more genius.

So let’s say you’re googling Ebola. Rather than sifting through the myriad of articles trying to find a relevant one, you can first review the basic facts in an expanded box alongside the Search results (as... Read more about Mayo Clinic healthcare marketing brilliance with new Google health-related search.

subscribe

Enter your email address:

Effective nonprofit social media marketing campaign example #10: Water is Life

Maila Kue's picture

You may not be able to guarantee something to go viral on social media. So why not take something that’s already viral and use it to your advantage? That’s exactly what Water is Life did for their campaign. As their mission states, Water is Life is about impact. And their desire is to raise awareness about the positive impact that clean water could bring to different communities.

You may have seen (or even used) the trending hashtag #FirstWorldProblems . It’s defined as “a relatively trivial or minor... Read more about Effective nonprofit social media marketing campaign example #10: Water is Life

subscribe

Enter your email address:

Weekly Recap - February 2, 2015

Ellyn Davidson's picture

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

How to Get More Likes on Your Facebook Page Every brand on Facebook is on Facebook for one reason -- to (eventually) get more business.

4 New... Read more about Weekly Recap - February 2, 2015

subscribe

Enter your email address:

Pages

subscribe

Enter your email address:

Why Brogan?

Results. Strategic insights that deliver more "aha" moments. Creative that makes an emotional connection. Account service that creates happy clients. And metrics that move your business forward. We guarantee you'll be delighted.

Client Hurrahs

  • Brogan & Partners has worked on a wide variety of health issues for us over the years. They have not only consistently provided innovative ideas and award winning campaigns, but they continue to help us work towards our overall goal of improving the health of Michigan residents.  Their creativity, expertise, and enthusiasm makes them an invaluable partner in our... More

  • Hiring Brogan & Partners to help Michigan Women’s Foundation create the brand and messaging around the campaign to raise millions of dollars to solve the backlog of untested rape kits in Detroit was a slam dunk!  With a well-deserved reputation for getting to the heart of complex and highly-charged issues with clear, action-driven communications, the Brogan team... More

  • A well-oiled machine operates at full performance, fluid and unyielding. At Frankenmuth Insurance we have often referred to Brogan & Partners as a well-oiled machine. Our experience with Brogan has been very strong and successful from the start. We view our partners at Brogan as an extension of our own staff. They are readily available to us at any time and deliver... More

  • When launching a startup, resources are very constrained and a startup has to pick its partners very carefully and with deliberation. There were many services that we have had to forego in the early stages of our company, Memloom. One crucial need, however, was identifying and aligning with a strong marketing partner who could help us with our brand, positioning and... More

  • We have been working with the Brogan team for the past 18 months. The Brogan team has truly been our marketing partner. They guided us through development our brand and messaging. They lead our our website redesign and deployment. And they provide excellent counsel on business development and market entry strategies. More

  • From the very first meeting we had with Brogan & Partners, it was clear that they had done their research on PREZIO Health, our competitors and the industry.  It has been  a very positive experience working with the Brogan & Partners team to re-design all of our service and product sheets as well as the total re-design of our website.  Their creativity is top-... More

Tweets, Blog Posts and Tidbits...

Connect With Us