Brogan & Partners helps spur state’s economy with Michigan Business Reboot Contest.

Michigan-based businesses to compete for complete marketing/PR makeover worth $75,000

(Birmingham, Mich.  March 7, 2011) Brogan & Partners, one of the leading advertising and marketing agencies in Michigan has helped companies large and small reinvent themselves with creative marketing and communications campaigns since 1984.  

As the State of Michigan experiences its own reinvention and local businesses take center stage in helping move the state forward, Brogan & Partners wants to do its part to encourage and spur such reinvention.

The agency is announcing the Michigan Business Reboot Contest, a competition for established or emerging Michigan-based companies to win a complete marketing and public relations makeover by Brogan & Partners. The announcement was made by Ellyn Davidson, managing partner for Brogan & Partners.

“We at Brogan & Partners are excited to see and be part of Michigan’s innovation and reinvention and we want the Michigan Business Reboot Contest to be a catalyst for growth and success for a deserving company.” said Ellyn Davidson, managing partner, Brogan & Partners. “This is an opportunity for us to give back to the community by providing another Michigan-based business with the tools and support it needs to successfully compete in the marketplace.”

The company selected for the Michigan Business Reboot will receive $75,000 worth of marketing and PR services including:

  • Logo development or redesign;
  • Branding evaluation, recommendations of marketing collateral and materials;
  • Positioning statement;
  • Tactical action plan;
  • Campaign ideas;
  • Development of a Facebook® fan page and Facebook® fan page recommendation;
  • Write and distribute press release announcements and/or news items; (Note: PR services to be provided by Beverly Hills, Mich.-based PublicCity PR)
  • Write executive bios, company backgrounder;
  • Pitch and coordinate media interviews.

To enter your business, visit www.brogan.com/mibusinessreboot to complete an entry form and submit a 250-word essay explaining why the company could use a marketing makeover and what it would mean for long-term business success. Video submissions are welcomed. Nominations will be accepted March 7 – April 8, 2011

For complete contest rules and guidelines, visit the Michigan Business Reboot page on www.brogan.com. The winning company will be announced the week of May 2, 2011.

About Brogan & Partners

Established in 1984, Brogan & Partners Convergence Marketing specializes in integrated and strategic advertising, behavior-based audience targeting, PRIZM-based media buying, public relations, interactive and healthcare marketing. Brogan & Partners has built a solid reputation on results-driven campaigns that build brands, transform opinions and deliver consistently excellent ROIfor its clients. Headquartered in Birmingham, MI., the agency has service offices in Lansing, MI, and Cary, NC. For more information, visit www.brogan.com.

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Media Contact: Monica Luoma, PublicCity PR  mluoma@publiccitypr.net  586-612-8220