Local Agency Launches National PSA Website

[Birmingham, MI] - "Oughta Marketing" is the term Brogan & Partners Convergence Marketing uses to refer to social marketing, or marketing designed to influence the behavior of certain target audiences. You oughta quit smoking, you oughta get a mammogram… Brogan's Healthcare Division recently decided that they oughta put all of these public service announcements in one place, so they created psastation.com.

"We wanted to create a central place where all the great PSAs can be seen by everyone, to help nonprofits share advertising materials, see what's already been done, and fuel ideas for what can be done to help get the word out about these important issues," said Laurie Hix, Partner and Creative Director at Brogan & Partners.

Located at www.psastation.com, the site aspires to become the largest library of public service announcements on the planet, to change the world one issue at a time. People, agencies or organizations who have a PSA to share oughta visit the site and add their message via YouTube link.

Brogan & Partners Convergence Marketing, established in 1984, specializes in advertising, PRIZM®-based media, healthcare marketing, social marketing, B2B, interactive, social media and public relations. The award-winning firm has offices in Metro Detroit and Raleigh, service offices in Washington D.C. and Florida and an affiliate in Chicago.