St. John Health Chooses Brogan & Partners

[Birmingham, MI] - Deidre Bounds, managing partner, Brogan & Partners Convergence Marketing, has announced that the firm has been named agency of record for St. John Health in metro Detroit. Brogan & Partners will provide marketing and advertising services for St. John Health and its hospitals.

"It's an honor to be working with the largest provider of inpatient care in Southeast Michigan," said Bounds. "We are excited to put our healthcare expertise to work for St. John Health."

"We're excited about this partnership and are confident that Brogan's integrated marketing approach will evolve the St. John Health brand and marketing strategy," said Sean Neall, vice president, Marketing, St. John Health.

St. John Health is the largest provider of inpatient care in Southeast Michigan and one of the largest employers in metro Detroit. St. John Health provides comprehensive prevention, primary care and advanced treatment programs with more than 100 medical centers, and nine hospitals spanning five counties.

Brogan & Partners Convergence Marketing, established in 1984, specializes in advertising, PRIZM®-based media, public relations, digital and diversity marketing. The firm has offices in Automation Alley and Research Triangle, service offices in Washington D.C. and Florida and an affiliate in Chicago.