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So you want to talk tactics? Not so fast. Our convergence marketing philosophy means that we're tactic-neutral. We work closely with you to understand your goals and your budget—and only then can we accurately determine the tactics that will work best for you.

That's when we bring together advertising, interactive, PR and other tactics that will bring about precisely the results you're looking for.
Spotlight on convergence marketing retail.
 How Creativity at work works:
A demo

The challenge:
Drive sales even higher during a peak selling season—holidays.

The tactics:
Use broadcast radio to encourage customers to text message a short code right to the radio station. Respondents received an automatic reply, including a coupon, on their cell phone. Happy HoneyBaked Ham!